Selling fresh drinks on the shelves attracts young people

“Sister-in-law,” “dreamer,” “beautiful boyfriend,” “Wang Xingren”... A few days ago, Xiao Shi, a student at the University of Science and Technology, was greeted with a new packaging of popular language when he bought Coca-Cola.

"This is really fun. I went to the supermarket with my roommate, so I picked a bottle of 'roommates' to come back." Xiao Shi told reporters yesterday that he participated in the "charge for drinks" event on campus and saw his hands. On the Coca-Cola bottle, the words “Student Girl” and “Senior Professor” were printed. “The first time we saw these popular words on the bottle of drink, we initially thought that it was a copycat product.” As a loyal fan of Coca-Cola, Xiao Shihe When roommates later bought things at Wumart, they also wandered around the drinks area and found that the Coca-Cola packaging on the shelves was the same as the gifts they had received.

Xiao Shi said that the school's canteen also started selling the newly packaged Coke. The students felt very fresh.

The reporter saw on the shelf of the Wumart supermarket that 500ml of Coca-Cola was sold for sale.

Wumart supermarket staff said that these newly packaged Coca-Cola shelves lasted for a few days. They roughly counted and there were more than 20 popular vocabularies such as “literary youth” and “white Fumei” on the bottles. Young consumers.

It is understood that this is not Coca-Cola's first make-up operation. As early as 2011, Coca-Cola took the most common 150 names on packaging in Australia, allowing consumers to buy packaging with their own names and promoted them. Year sales. The "nickname bottle" series package launched this time, whether the customer buys, still must wait and see.

The reporter did not find the Coca-Cola that sells in the middle of the Shangsha Supermarket in Xiasha. Instead, they replaced it with a small batch of 300ml Coca-Cola, Sprite, and Fanta. The short, long line was also very eye-catching. It seems that the current business is also moving. Selling the moth route.