With the improvement of the living standards of the citizens, some citizens began to pursue the purchase of imported brands and imported products. The reporters who visited the market found that the imported brands of the major supermarkets have mushroomed like "springs", but when you look closely, you will find that many products sold by imported brands are produced in some places in China, and some are just marked: France, European standards, Italian design, German brands, etc.
Foreign brands are not equal to imported products
The reporter visited a number of home markets in Guiyang and found that in many imported brand stores, the product label on the production area is written in a certain domestic city. Some of the big foreign brands that entered the Chinese market in the early days have established production bases in China. For example, most imported sanitary ware brands such as TOTO, Kohler, Hansgrohe, etc., Wei Naida and other cabinet brands, silk mattresses, Shuda and other mattress brands... Some insiders said that in response to the growing Chinese market, more and more The more foreign brands are planning to build factories in China.
In the exhibition halls of these imported brands, both domestic and imported products are sold at the same time, and domestic prices are much lower than imported products. Many consumers do not pay attention to the choice of imported brands are actually bought domestic products. When visiting the cabinet market, the reporter found that some conceptual rhetoric was full of them, such as from France, European standards, Italian design, German brands and so on.
In a domestic cabinet brand store, the reporter found the appearance of imported products. The shopping guide introduced that this is the group's high-end brand. Industry insiders told reporters that due to the rise of high-end consumption, many domestic brands have seized the high-end market and started to acquire brands in Europe, and then introduced them, and introduced them to the face of imported brands.
On the leaflet of a cabinet brand, the reporter saw the words: Italian kitchen, European kitchen life advocates and so on. In the company profile, it is marked that the brand was founded by a domestic and Italian design company, adhering to Italy's excellent design tradition.
Imported product selection points
According to industry insiders, it is a necessary process for consumers who wish to purchase original imported furniture to view the certificate of origin. In the global factory era, many products are likely to be produced off-site. A product that does not provide a certificate of origin is likely to be a generic product or a domestically processed product.
The second is to pay attention to the details. High-end imported furniture manufacturers pay considerable attention to details, such as the corners of hardware, etc., will not leave flaws. Because the technical standards are low, the process can not meet the requirements, the joints of the furniture are prone to high and low unevenness, and the paint surface is not smooth. Consumers should feel the quality of the products through subtleties. Top furniture brands generally give the product a number, LOGO, etc., and even some products will have the designer's signature.
Third, high-end imported furniture can be registered on the website through the authorization code to understand the style of the product. Consumers can ask the seller to log in to the website. At the same time, we must also pay attention to the purchase of imported products, in addition to distinguish whether the product is genuinely imported, but also pay attention to the product order cycle, many imported products from order to receipt, 6 months is the most basic guarantee, if there is a change , replenishment, etc., the time is longer. (Reporter Shang Changbin)
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