On December 21st, Meitu Company and Shanghai Dermatology Hospital and Skinbao APP released the “2017 Chinese Women's Skin Problem Research Report†at the CHAO Hotel in Beijing. The report examines the major misunderstandings of Chinese women's skin care, as well as how age, region, diet and conditions affect women's skin.
According to Mito, the method used in this report is AI skin measurement. Unlike traditional market research reports, AI skin measurement technology MTskin relies on the new technology results of Meitu Imaging Laboratory MTlab, through algorithms and deep learning platforms. MTsimple has statistics on skin data. The data was obtained from the Shanghai Dermatology Hospital, and user surveys were initiated using Mito products. 1.5 million questionnaires were collected and analyzed based on these results.
According to the report, 40% of the survey data are mixed skin, meaning that most women are mixed skin, followed by oily skin, and less dry skin. More than 90% of women are afflicted with skin problems each year. The most common problems are lack of dryness, large pores, dark circles, dark complexion and acne. There are only a few people but the problem of new skin relaxation.
The biggest cause of these results comes from the external environment, such as the deterioration of environmental problems such as air pollution and radio wave radiation. For example, PM2.5% will have a great impact on the skin. Of course, personal habits will also affect the skin condition, psychological stress is more likely to cause skin problems than overeating, staying up late, etc.
In addition, women of different ages also have different skin manifestations. The main problem faced by women aged 15-20 is acne, because sebaceous glands in this age group are significantly enlarged and sebum secretion is strong. In addition, dark circles at this stage are also very common, and everyone may be busy learning and using excessive eyes.
Young people aged 21-25, with large pores, dark circles and lack of dryness, are the main troubles. At this stage, women's learning pressure is still large, their work and rest are also irregular, and they face the computer for a long time. In adulthood between the ages of 26 and 35, women should consider addressing dark dullness, lack of dryness, and dark circles. At this stage, work stress, air-conditioned rooms, and high-frequency use of cosmetics can cause skin burden. Women aged 36-45 begin to appear fine lines and spots. As they age, skin collagen recalls 3% loss rate per year, skin lock function decreases, and metabolism is slower.
The report also pointed out people's cognitive misunderstanding of skin problems. It should be known that in the past, people are more likely to think that the warm and rainy south is less likely to cause water shortage in women's skin. In fact, the problem of water shortage in the skin of southern women is still very serious. At the same time, because of the wet weather, women in the south are more likely to have dark circles. It is also easier to get acne.
At the same time, eating chili really does not hurt the skin more than eating sweet and salty. Please don't let the hot pot back.
In recent years, Chinese women have become more and more expensive in skin care products, and have issued good market signals to various industries. In addition to many brands beginning to develop new products to deal with environmental problems, technology companies have joined the competition for cosmetics users, based on more precise technical means to seize the retail market.
In October of this year, Mito launched the skin detection APP Mito beauty, users can take the face to the camera behind the camera in the case of plain face, the background will automatically analyze the skin problems in the photo, and give targeted Skin care advice, as well as recommending more suitable skin care products. According to Xu Qingquan, technical director of Meitu Imaging Labs, the reason for using the rear camera is to provide clearer photo pixels so that the generated skin report is more accurate. This product is also seen as a new attempt to commercialize AI technology.
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