Buddhist Zen family said: “30 years ago, we saw mountains as mountains and water as water. After 30 years, watching mountains is not a mountain and watching water is not waterâ€. At first glance, this is a bit of mystery. In fact, the determination book shows that everything depends on understanding. The perception in design is invisible and intangible. Sometimes in the design process, if you think about it and come up with dozens of proposals, you can hardly achieve the result. Sometimes, unintentionally, it will come to an end. Like lightning, it suddenly excites, and it flashes in your mind. Make people realize, suddenly see. Grabbing Wisdom equals a way of catching a design, which is half the battle.
1. In the brain world of people's brains, spiritual thinking is designed not only to store a large amount of knowledge and mail, but also to accumulate amazing spiritual and intellectual intelligence. Modern science shows that the amount of knowledge stored by the human brain may reach six foreign languages ​​at the same time, memorize the content of 100,000 entries in the Encyclopedia, and is equivalent to 50 times the 10 million books in the Library of Congress. Unfortunately, 90% of the features are not used.
How to bring them to fuller play requires the revival of "spirituality" and the capture of "spiritualism", and it is often the case that it is a flashy epiphany. The so-called spirituality is that human beings can use Superman's sentiments and quick reactions to external things. Through strange imagination, the hidden seemingly ordinary things are transformed into extraordinary opportunities. Marx once very clearly revealed the characteristics of mankind. He said: "The activity of spiders is similar to that of weavers. The skill of bees in building houses has embarrassed many architects in the world. However, the poorest architects have been from the very beginning. The place that is smarter than the smartest bees is that he built it in his own mind before building it with beeswax. The results obtained at the end of the labor process were already visible to the laborers at the beginning of the process. There is a concept that exists. The process of the combination of man and nature, which is my own, dynamic, and creative, is the way to design ideas with spiritual insight, and the final result should be the performance of value.
According to psychologists' research, some spirituality is grasped by people's awareness of the world and the brain's mental activities, while some spirituality is discovered by human's subconsciousness. For example, the inventor of the razor, American Geely Geely, was the first razor to have a knife holder and a blade that could be used together. One day, Geely dreamed that the blade and frame were also separated in a dream. When he woke up, he immediately recorded the activity in his dreams and invented the widely used blade and knife carrier separated safety razor. In order to let the world accept, on the one hand, he used the sales strategy of giving the first purchaser a tool holder. On the other hand, he gave the razor a wide range of advertising to the soldiers, and the blade sales volume surged. Since then, the company has also designed and developed female shaving cutters, which are shaped to suit women's psychology and are also convenient for women. They have a curved blade holder and double-edged blades, which have a high share in the world.
A successful new design is to rely on people's "spiritual" ability to "understand the mind." There is no essential difference in the potential of savvy. Everyone has spirituality, but not everyone can turn their minds into spirits. The key is to be good at observing, thinking and discovering that it is an important prerequisite for miracles.
2. Imagination and imagination Imagination and association are very complex and exotic thinking activities. It is beyond the experience of reality, beyond the causal relationship between self-knowledge and objective objects. It is the special isomorphism correspondence and induction of a certain point between the soul and the object. Comprehension is often inspired by associations. In the design, people often perceive external things from the perspectives of listening, listening, smelling, touching, and sports to form a psychological joint consciousness. Due to the accumulation of experience, they form similar, close, and contrasting three major psychological associations, and can effectively develop design ideas. . People who are adept at thinking can always think of many things that are close to them from one thing, and then make comparisons and choices to make more reasonable judgments (because the characteristics of the things themselves are similar to the things created, becoming creative The starting point of new things, so as to create the power of imagination.
3. Creation of creative activities Creative designs include both positive and negative aspects. This satisfies the need that it should be satisfied, but never be satisfied; secondly it overcomes the drawbacks that should be overcome but never been overcome. We know that creativity leads people to the top of the pyramid. In terms of body, people are less than elephants; in terms of power, people are far inferior to cattle; in terms of agility, people are inferior to monkeys; to the side of the road, people are lost to horses... The use of "," "non-differentiated, in order to raise its class", "So it is the most expensive in the world". This means that people have groups, have points, can think, and can create. Those who have outstanding creative intelligence will always break through the limitations of ordinary thinking.
Creating savvy is not how many repetitions of predecessors' or common people's insights you have. It is about how many predecessors or common people do not know. The creativeness of design is unconventional.
4. Be good at comprehending new phenomena. In the fiercely competitive commodity market, new phenomena are not available. In the design, we should face up to new things, observe their essence, invent and create.
The modern consumer market is constantly enriched. New products are constantly being introduced. It is possible to buy overflowing rice pots everywhere, bottles of oil flowing into the water, measuring cups engraved with watches, and non-stick frying pans. These gadgets are embodied. A new phenomenon of discovery and creative design. It can be seen that insights from the new phenomenon can not be confined to emotional experience and existing product design experience. They must rise to the logical cognition and specific market development needs in the higher stage in order to develop savvy skills before they become painters of the Qing Dynasty. Zhang Geng said: "found in unintentional," but attributed to "inorganic Bleak."
5. The daring to “deviation†thinking and “conformity†thinking can only make people in a normal state, which will easily lead to conservative and stagnation. If you want to develop new products, you must dare to "deviation" thinking. Any major invention, creation, and theoretical breakthrough in the world.
"Deviation" thinking can often make unusual realizations in ordinary phenomena. "Deviation" does not mean negating everything, but it includes affirmative negation, and it is a means to explore envy and eliminate prejudices. From the nature of the things it sees, it associates with the other nature of its opposition, or the other property of a property that comes to mind. Needs keen observation ability, bold skepticism, strange and unusual thinking.
1. In the brain world of people's brains, spiritual thinking is designed not only to store a large amount of knowledge and mail, but also to accumulate amazing spiritual and intellectual intelligence. Modern science shows that the amount of knowledge stored by the human brain may reach six foreign languages ​​at the same time, memorize the content of 100,000 entries in the Encyclopedia, and is equivalent to 50 times the 10 million books in the Library of Congress. Unfortunately, 90% of the features are not used.
How to bring them to fuller play requires the revival of "spirituality" and the capture of "spiritualism", and it is often the case that it is a flashy epiphany. The so-called spirituality is that human beings can use Superman's sentiments and quick reactions to external things. Through strange imagination, the hidden seemingly ordinary things are transformed into extraordinary opportunities. Marx once very clearly revealed the characteristics of mankind. He said: "The activity of spiders is similar to that of weavers. The skill of bees in building houses has embarrassed many architects in the world. However, the poorest architects have been from the very beginning. The place that is smarter than the smartest bees is that he built it in his own mind before building it with beeswax. The results obtained at the end of the labor process were already visible to the laborers at the beginning of the process. There is a concept that exists. The process of the combination of man and nature, which is my own, dynamic, and creative, is the way to design ideas with spiritual insight, and the final result should be the performance of value.
According to psychologists' research, some spirituality is grasped by people's awareness of the world and the brain's mental activities, while some spirituality is discovered by human's subconsciousness. For example, the inventor of the razor, American Geely Geely, was the first razor to have a knife holder and a blade that could be used together. One day, Geely dreamed that the blade and frame were also separated in a dream. When he woke up, he immediately recorded the activity in his dreams and invented the widely used blade and knife carrier separated safety razor. In order to let the world accept, on the one hand, he used the sales strategy of giving the first purchaser a tool holder. On the other hand, he gave the razor a wide range of advertising to the soldiers, and the blade sales volume surged. Since then, the company has also designed and developed female shaving cutters, which are shaped to suit women's psychology and are also convenient for women. They have a curved blade holder and double-edged blades, which have a high share in the world.
A successful new design is to rely on people's "spiritual" ability to "understand the mind." There is no essential difference in the potential of savvy. Everyone has spirituality, but not everyone can turn their minds into spirits. The key is to be good at observing, thinking and discovering that it is an important prerequisite for miracles.
2. Imagination and imagination Imagination and association are very complex and exotic thinking activities. It is beyond the experience of reality, beyond the causal relationship between self-knowledge and objective objects. It is the special isomorphism correspondence and induction of a certain point between the soul and the object. Comprehension is often inspired by associations. In the design, people often perceive external things from the perspectives of listening, listening, smelling, touching, and sports to form a psychological joint consciousness. Due to the accumulation of experience, they form similar, close, and contrasting three major psychological associations, and can effectively develop design ideas. . People who are adept at thinking can always think of many things that are close to them from one thing, and then make comparisons and choices to make more reasonable judgments (because the characteristics of the things themselves are similar to the things created, becoming creative The starting point of new things, so as to create the power of imagination.
3. Creation of creative activities Creative designs include both positive and negative aspects. This satisfies the need that it should be satisfied, but never be satisfied; secondly it overcomes the drawbacks that should be overcome but never been overcome. We know that creativity leads people to the top of the pyramid. In terms of body, people are less than elephants; in terms of power, people are far inferior to cattle; in terms of agility, people are inferior to monkeys; to the side of the road, people are lost to horses... The use of "," "non-differentiated, in order to raise its class", "So it is the most expensive in the world". This means that people have groups, have points, can think, and can create. Those who have outstanding creative intelligence will always break through the limitations of ordinary thinking.
Creating savvy is not how many repetitions of predecessors' or common people's insights you have. It is about how many predecessors or common people do not know. The creativeness of design is unconventional.
4. Be good at comprehending new phenomena. In the fiercely competitive commodity market, new phenomena are not available. In the design, we should face up to new things, observe their essence, invent and create.
The modern consumer market is constantly enriched. New products are constantly being introduced. It is possible to buy overflowing rice pots everywhere, bottles of oil flowing into the water, measuring cups engraved with watches, and non-stick frying pans. These gadgets are embodied. A new phenomenon of discovery and creative design. It can be seen that insights from the new phenomenon can not be confined to emotional experience and existing product design experience. They must rise to the logical cognition and specific market development needs in the higher stage in order to develop savvy skills before they become painters of the Qing Dynasty. Zhang Geng said: "found in unintentional," but attributed to "inorganic Bleak."
5. The daring to “deviation†thinking and “conformity†thinking can only make people in a normal state, which will easily lead to conservative and stagnation. If you want to develop new products, you must dare to "deviation" thinking. Any major invention, creation, and theoretical breakthrough in the world.
"Deviation" thinking can often make unusual realizations in ordinary phenomena. "Deviation" does not mean negating everything, but it includes affirmative negation, and it is a means to explore envy and eliminate prejudices. From the nature of the things it sees, it associates with the other nature of its opposition, or the other property of a property that comes to mind. Needs keen observation ability, bold skepticism, strange and unusual thinking.
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