Tetra Pak uses new packaging materials for environmental protection

With the development of the packaging industry, product packaging tends to be more homogenous, so creative packaging can undoubtedly become an attractive way to attract consumers. Recently, Tetra Pak Co., Ltd. has released an innovative sterile Tyrolean brick 250 standard drill face pack.

On February 19, 2014, TetraPak, the world's leading supplier of food processing and packaging solutions, launched an innovative sterile Tyler Terry 250 standard drill face pack. By adding two diamond-shaped edges to the front of the familiar sterile Tetra Tile, this diamond-shaped packaging will allow the customer's product design to have more creative space to stand out from the shelves.

“The products on the shelf are endless and the time for consumers to select the goods is getting less and less. It is even more important to make the brand unique. The sterile Tyler brick 250 standard drill face packaging can identify dairy and beverage brands. It's a plus, and the cost is not high, just a few modifications to the existing filling equipment,” says Manuel Calderon, Tetra product director.

The Chinese market is actually the first to eat crabs. Through the previous cooperation test with China's dairy giant Mengniu, the market response of the sterile Tylenol 250 standard diamond-faced packaging has been well-received, which has now led to the further promotion and global listing of this innovative packaging in the Chinese market.

Zhao Xingji, general manager of the Brand Management Center of Mengniu Group, stated: “We highly welcome the innovative and cost-effective innovative solution of the aseptic Terry Brick 250 standard drill face packaging, which can support our product upgrades through simple equipment modifications.”

Consumer research conducted in the Chinese and Pakistani markets shows that the sterile Tyrolean 250 Standard Diamond Faced Packaging has exceptional performance in packaging design, visual effects and functionality. At the same time, as the overall performance of packaging has further improved, retailers are more efficient in storage and distribution. In addition, the recyclable cardboard in the new package has a higher content and is more environmentally friendly.

At present, Tetra Pak TBA/220500V bottling line can be used to produce sterile Tyler brick 250 standard drill surface packaging. It is estimated that by 2015, the new generation Tetra Pak A3/high-speed line can also produce aseptic Tyrolean Brick 250 standard drill face packaging, and all customers can easily have this innovative packaging.