[Office Partner Information Channel] The stationery industry can be said to be one of the fastest growing and most complete industries in the development of China's light industry. In recent years, the stationery industry is setting off a green fashion that advocates health and environmental protection. Fashionable multi-functional stationery has become an “evergreen tree†in the gift show, and it is increasingly sought after by buyers. It can also be seen from the recent 115 Canton Fair.
Creative stationery is constantly emerging
As the window of China's opening to the outside world, the Canton Fair is an important platform for foreign trade enterprises to obtain overseas orders. Under the background of the current “cold wave†of foreign trade, enterprises will focus more on self-help, and their willingness to participate is quite strong. At the exhibition, we can easily see that many stationery manufacturers have displayed unique stationery products. As a new product display, creative stationery has not been the first time to be concerned. In recent years, cultural products with fashionable shapes and multifunctional products have been Many businesses are concerned. With the improvement of the demand for stationery products by consumers, the creation of creative stationery and specialty stationery is enough to explain.
Green products are receiving much attention
According to relevant statistics, 77% of Americans said that the “green†image of the company would stimulate their desire to buy; 94% of Italians said that they would consider the “green†factor when purchasing goods. A domestic survey showed that 53% of respondents believe that the price of environmentally friendly products in the Chinese market is high, but 71% of respondents said they are willing to spend 10% more on environmentally friendly products. Among many environmentally friendly products, green and environmentally friendly stationery are popular in the market. The attention paid to green and environmentally friendly stationery has also led many exhibitors to launch green brands in order to “catch up†the audience.
Source of information: Internet
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